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Posts Tagged ‘Women Like Sports’

Each week, I will be featuring Her Sports Rounds, a blog round-up of the best postings on women’s sports.

From stories of the best athletes to funny YouTube videos and Presidential nominees’ comments on Title IX, the women’s sports blogosphere brought a lot of great information to the table this week!

Sheila Weaver over at She Loves Sports reports on Europe’s sports woman of the year, Olympic pole vault champion and world record holder Yelena Isinbayeva.

At the Athletic Women Blog, Rob Mars posts a video of female athletes (namely Vicki Unus) in the circus from the 1960’s. Totally cool!

Over at C and R’s Stanford Women’s Basketball Blog, there are some funny YouTube videos that made me laugh – and wish I were somewhere near Stanford to see their games. My favorite is the Media Day video, found here.

Over at The Final Sprint, U.S. middle distance runner Sara Hall blogs about how she is re-inspired and motivated to start a new season.

Over at the Title IX blog, Kris discusses Senator McCain’s comment on Title IX and his concern for popular athletic programs that have been cut due to the need for equal funding for male and female athletic programs. Kris says,

“I have yet to see (though would be happy to) an athletic department that is equally funding its men’s and women’s programs.”

At Pretty Tough, Jane Schonberger praises Sports Illustrated for Faces in the Crowd, which covers females and males equally (shocker – because this publication usually doesn’t). Jane says,

“In addition to featuring athletes in sports such as soccer, volleyball and cross country, the magazine highlights girls who are participating in less traditional pursuits.”

Over at Women Like Sports, in her “Tales from the Inbox” post, Apryl Delancey discusses Lyndsey D’Arcangelo‘s new book, The Trouble with Emily Dickinson, and the Women’s Sports Foundation’s V is for Victory video campaign.

At the Women’s Hoops blog, Steve posts about Northwestern’s new coach Joe McKeown. Steve says, “seems to me he’s a good fit for the place.”

Over at the Women’s Sports blog, they discuss how Lorena Ochoa was featured in the Mexican version of British gossip mag Hello!. They say,

“It gives  lie to the yammerers who keep insisting she’s not that popular in the U.S. because she’s ‘unattractive,’ while at the same time emphasizes stereotypical class privilege and femininity at the expense of being real.  Ah, the magazine industry.”

– If I missed a great blog post, please be sure to add it to the comments below!

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I’ve been seeing more and more of this V is for Victory campaign flying around the blogosphere. For example, it can be found on one of my favorite bloggers’ sites, Women Like Sports.

The Women’s Sports Foundation is sponsoring/pioneering this campaign – which I completely support. (Hell – anything is something, right?)

Essentially, these are a series of videos dedicated toward getting girls to recognize if their schools are in compliance with Title IX regulations. Which is extremely important. But it can be done better.

I have to be a little bit critical of its transparency and its lack of digital creativity.

1) WSF should have their name all over it – should be completely transparent that this is where these messages are coming from.

2) The URL should not be confusing (which it is). Vis4victory.org. Wow. It’s far easier to just remember womenssportsfoundation.org. Why not create a micro site with its own (non-confusing) URL? Why is that so difficult? I mean, if you’re going to spring the $ for the video, why not spring for a place it can live permanently?

3) The videos (although true) are a bit unrealistic. Sometimes the inequity isn’t as obvious as these videos make them out to be. Case studies and testimonials would work much better. (not sure of legal issues surrounding that)

4) The questions in WSF’s poll are completely directed toward parents. This needs to change. The girls (themselves) should be answering these questions. It makes girls seem like passive watchers instead of active participants.

5) This campaign needs to be interactive (similar to Gonzaga’s inspired season). Why not have the poll in the video? Why not make this a YouTube video? Why doesn’t WSF create a YouTube video channel and hold contests for girls (i.e., best sports moment caught on film)? The possibilities are endless here.

I hope WSF is watching – and paying attention. Their campaigns could go so much further if the right perspectives were brought in.

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Check this out – found it on Women Like Sports blog.

As part of its Pan-European ‘Here I am’ campaign, in which Nike strives to inspire a new generation of women to experience the impact of sports on life, Nike is launching a series of animated films featuring five young female European athletes. Each film shows the unique athlete’s journey towards mental strength gained through sports. As of today, the animated films will be viewable online at nikewomen.com.

A little bit unusual (especially the music) but the ending is pretty cool. I feel like they definitely could have done it a little bit better. I just couldn’t help thinking how weird it was.

Interested in hearing comments about this new effort by Nike.

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